The success of a trade show/event is not only subject to the number of visitors or exhibitors but also to the visitation of the right kind of buyers to your booth.
It is a fact that you need not have hundreds of buyers visiting your booth; rather a handful of relevant visitations should serve the purpose provided the product categories, quality and MOQs match the buyers’ requirement as does the credit worthiness of the buyers for you.
So, how do you attract the right kind of buyers to your booth? Here are a few factors that will determine how it might all end up.
Having said that, it may still not be enough for a buyer to visit all the booths meeting their criteria and this is where you may do the following three things:
It is advisable to exchange business cards and invite the buyers to your respective booths so as to discuss things in detail, build the much-needed personal rapport, get deeper insights into their requirements and who knows you might very well be able to strike that elusive deal then and there itself, which we have seen happening many a time in both the editions of ASW.
Curated on Networking, Opportunity, Knowledge and Inspiration, ASW is as popular a sourcing platform as it is for disseminating Knowledge while opening the gates of new opportunities through endless Networking prospects and Inspiring businesses to touch all new heights!
After the grand success of the second edition, the most-awaited sourcing event of Asia Apparel Sourcing Week (ASW) is all set for its third version and this time around at a much grander scale.
Mark the dates! It’s on 20th-21st July and the venue is Bengaluru’s iconic Grand Sheraton Hotel & Convention Center, which would witness participation by 8000-plus brands and retailers from across the globe and 200 hand-picked suppliers from across manufacturing strongholds in Asia.
Get registered soon to be a part of the sourcing extravaganza!
Apparel Sourcing Week 2023, a two-days Sourcing Show not only provides the Asian manufacturers a platform to showcase their products & manufacturing capabilities to the Brands & Retailers from all over the world including India, but also extends them a chance to attend the multiple seminars (headed by industry experts), workshops, open-house discussions and networking opportunities organised during these three days, which would help the manufacturers get a better understanding of Indian and International Retail and evolving dynamics of sourcing in various markets and retail formats.
Apparel Resources is well known for its benchmark publications – Apparel Online, StitchWorld and Resource Guide published from India, Bangladesh & Vietnam. These publications have been around in the industry for over 35 years, supporting, guiding and standing by garment exporters and the retail industry globally, providing them a platform to source better.